Things we're thinking about.
Short posts on how we work, what we're figuring out, and the odd opinion. Roughly one every couple of weeks. No pop-ups.
If you want these as they come, leave your email. We'll send them — nothing else.
The journal is where we think out loud. Short, honest posts about how we work, the things we're still figuring out, and the occasional opinion we can't keep to ourselves. Roughly one every couple of weeks — when there's something worth saying, not on a schedule.
It is not content marketing. You won't find listicles written for a search engine, "ten tips" we don't believe, or a keyword stuffed into every other sentence. If a post exists, it's because we actually had the thought. Some of it is about a decision we made on a build; some of it is us changing our mind in public.
We build software, websites, and brands for a living, so writing isn't the point of the studio. But the way a team thinks is hard to see from a portfolio alone — a finished project shows you the result, not the hundred small judgements behind it.
These posts are how you check that. Read a few and you'll get a fair sense of how we'd approach your work, where we're careful, and what we'd push back on. If the way we think fits the thing you want built, that's the best possible start.